Hi, I’m Nitesh — WordPress Designer

You’re Not Hiring an Agency. You’re Hiring Web Expert

“Every website I build is personal to me. I’m the one who designs it, builds it, optimizes it, and hands it over to you. There’s no team. No handoffs. No guesswork. Just me invested in your result.”


Websites Delivered

Years Experience

Service Niches

Nitesh Singh

WordPress Designer & Developer · WPDesignLab

Based in India

Serving USA · UK · Australia · Canada · Germany · Europe

100% WordPress Specialist

Not a generalist — WordPress is all I do

Local Service Business Expert

18+ niches, 4+ years, 150+ projects

Currently accepting new projects

Agencies Have
Layers. I Don’t.

When you hire a big agency, your project goes through a salesperson, an account manager, a project coordinator, a designer, a developer, and a QA team each one adding time, cost, and the chance for something to get lost in translation. When you hire me, it’s just you and me. That’s it.

You message me. I reply.

No ticketing system. No “your account manager will get back to you.” I’m on WhatsApp and email directly — most replies within a few hours.

The person who quotes you builds your site

No bait-and-switch where a senior designer sells you the project and then a junior builds it. I design it, I build it, I hand it over. Same person, start to finish.

No agency overhead — better value for you

Agencies charge extra to cover offices, staff salaries, and overheads. As a specialist freelancer, my pricing reflects the actual work — nothing more.

❌ Big Agency

  • 6–12 week delivery
  • Account manager middleman
  • Premium charged for overhead
  • Junior builds what senior sold
  • Generic process, not niche-specific

✓ Working With Me

  • 6–12 week delivery
  • Account manager middleman
  • Premium charged for overhead
  • Junior builds what senior sold
  • Generic process, not niche-specific

❌ Cheap Freelancer

  • Disappears mid-project
  • No conversion strategy
  • Template, not custom
  • No SEO, no speed focus
  • No post-launch support

✓ What I Actually Do

  • See it through to launch
  • Built to convert visitors
  • Custom to your business
  • SEO + speed built in
  • 7 days support

— Real Reasons

Why Clients Choose Me Over Everyone Else

Not marketing fluff. These are the specific things clients tell me made the difference.

REASON 01

I Actually Reply Fast

I know how frustrating it is to send a message about your project and hear nothing for 3 days. I reply within a few hours on WhatsApp or email. You always know where things stand. No chasing, no silence, no waiting game.

REASON 02

I Know Your Niche — Not Just WordPress

I’ve built websites for electricians, dentists, roofers, yoga studios, law firms, and 13 more local service niches. I know the pain points of your customers. I know what makes a plumbing website convert vs an HVAC website. That niche knowledge is built into every design decision.

REASON 03

I Think About Conversion, Not Just Design

A website can look great and still fail to bring in business. I think about what happens after someone lands on the page what they need to understand, what makes them trust you, and what might stop them from taking the next step.

REASON 04

Free Theme + Builder — Nobody Else Does This

I include a premium WordPress theme and page builder both with Lifetime Deal licences in every project. That’s $150–300 worth of tools every year that you never have to pay for. You own them permanently. No other freelancer or agency I know of does this as standard.

REASON 05

Speed is Non-Negotiable for Me

I target 90+ PageSpeed on every single project. Not as an upsell, not as a separate optimization package as the standard. I’ve seen too many beautifully designed websites completely fail because they load in 5 seconds. Speed is part of how I build, not an afterthought.

REASON 06

I Don’t Launch Until You’re Happy

Two revision rounds are included in
every project. But more than that I genuinely don’t push to launch before you’re satisfied. Your reputation is on the line when that website goes live. I treat it that way. Every. Single. Time.

—My Journey

From Learning
to 150+ Websites

I started learning WordPress in 2022 with Elementor like a lot of people do. I was curious, obsessed with design, and determined to figure out why some websites work and most don’t.

I worked with 3 Indian agencies after that, building websites for clients across every niche you can imagine. I got fast. I got good. But I kept bumping into the same frustration agencies weren’t building websites that actually converted for local businesses. They were building pretty brochures.

That frustration is exactly what WPDesignLab is built around.
Local service businesses deserve websites that work as
hard as they do.

I went freelance, refined my process, started working with international clients, and built 150+ websites across electricians, dentists, roofers, yoga studios, law firms, and more. I learned what converts in each niche. I learned that speed isn’t optional. I learned that the best websites are invisible the visitor just naturally calls without knowing why.

Now I run WPDesignLab a solo WordPress studio focused entirely on local service businesses in the USA, UK, Australia, Canada, and Germany. Every project gets my full attention. No juniors, no shortcuts.

2022 — THE BEGINNING

Started Learning WordPress from Scratch

Began with Elementor, YouTube tutorials, and an obsession with understanding what makes websites convert. Built my first real project for a local business and got hooked on seeing a business benefit directly from something I built.

Self-taught · Elementor · First projects

2022–2024 — AGENCY PHASE

Worked With 3 Indian Agencies

Built websites across every niche under agency pressure. Got fast. Got skilled. Learned what works and what doesn’t — and grew frustrated watching good businesses get mediocre websites that didn’t convert.

50+ projects · Speed · Niche knowledge

2024-2025 — GOING INDEPENDENT

Left Agencies & Went Freelance

Decided to build websites the right way — conversion-first, speed-first, SEO-first. Started working with a UK-based partner to access international clients. Built my process, refined my niche, found my clients.

Freelance · International clients

2026 — Own Studio

Running WPDesignLab — 150+ Websites Delivered

Solo WordPress studio focused entirely on local service businesses in 5 countries. Every project gets my full personal attention. Every site is built to rank, load fast, and convert visitors into paying clients.

Solo studio · 5 countries · 18+ niches